Reis Informatica
- IT & Cyber
- Branding Strategy
- Positioning & Messaging
- Website Strategy
- Website Redesign
- Collateral Creation
- Sales Enablement
Results:
check them out: www.reisinformatica.com
Challenge:
Reis Informatica had outgrown their existing brand and website. It had been a few years since their last refresh, and their visual identity, messaging, and web experience no longer reflected the level of service they were delivering.
They needed to enter 2026 with:
- A more premium, modern brand presence
- Clearer positioning in a competitive IT market
- A website strategy built to attract and convert their ideal clients
- Consistent sales collateral that matched the new brand
“I’ve worked with several companies for branding and website design. MRGE Marketing stands out. They know what they’re doing. The strategy, execution, and attention to detail were solid from day one. Melissa Gallo and her team were easy to work with, responsive, and clear in their guidance. They didn’t just design, they helped shape how the brand shows up and communicates.
If you want a marketing partner who understands branding and delivers real results, MRGE Marketing is worth your time.”
- Henrique Reis- CEO & Founder, Reis Informatica
Solution
We partnered closely with the Reis Informatica team to refresh their full marketing foundation, starting with brand direction and extending through web strategy and sales enablement.
Phase 1: Branding & Messaging
We kicked off with a collaborative branding and messaging exercise to define where Reis wanted to go next, then validated the direction with market insights.
This included:
- Stakeholder input + brand direction workshops
- Competitive audit to identify whitespace and differentiation
- Messaging development to clearly communicate:
- who Reis is
- what they offer
- why they’re different
- why it matters to their audience
From there, we built a refreshed identity that felt premium while staying recognizable to their existing market:
- An evolved logo (familiar, but stronger)
- A new color palette, typography system, and iconography
- A cohesive, consistent look and feel across all touchpoints
Phase 2: Custom Website Strategy + Build
Once the new foundation was set, we built a new website strategy designed to match both the brand and the business goals.
This included:
- Content audit and strategic recommendations
- New information architecture (IA) and page structure
- SEO research to guide content creation and page priorities
- Fully custom design aligned to the new brand
- Site development and launch readiness
Everything was built from scratch to ensure the new site reflected Reis Informatica’s premium positioning and supported long-term growth.
Phase 3: Sales Enablement & Templates
To ensure consistency beyond the website, we designed a full suite of new sales and marketing materials the Reis team could repurpose going forward.
Deliverables included:
- New pitch deck
- Case study template
- Service overview brochure
- Full company brochure
- Letterhead
- Email signature
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"Untitled has saved us thousands of hours of work. We’re able to spin up projects and features faster."
"Untitled has saved us thousands of hours of work. We’re able to spin up projects and features faster."
"Untitled has saved us thousands of hours of work. We’re able to spin up projects and features faster."
"Untitled has saved us thousands of hours of work. We’re able to spin up projects and features faster."