How do you measure event ROI for B2B?
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Event Marketing for B2B Companies
For B2B, trust is the currency and events build it fast.
Trusted by
Events That Strengthen Trust and Pipeline
Roundtables, workshops, executive sessions, client engagement events, webinars, and charity events (yes, golf tournaments too) create the kind of face-to-face momentum that a dozen digital touchpoints can’t replicate. When done well, events don’t just “create buzz.” They create conversations that convert.
We help B2B companies plan and execute smaller, high-impact events designed to deepen relationships, accelerate pipeline, and strengthen retention.
We help B2B companies plan and execute smaller, high-impact events designed to deepen relationships, accelerate pipeline, and strengthen retention.
Everything You Need to Run a Successful Event
We’re your strategic partner and execution team, handling the details while keeping everything aligned to business goals.
Event Strategy Creation (with Your Team)
We align on the goal, audience, format, positioning, and success metrics, then build a clear plan to execute against.
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Planning & Communication
Run-of-show, timelines, touchpoints, and communication plans so the event stays organized and on track.
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Venue Sourcing
Shortlisting, out reach, coordination, and selection support based on your goals and attendee experience.
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Speaker Sourcing & Outreach
Identifying the right speakers and managing out reach and coordination to support attendance and value.
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Vendor or Entertainment Sourcing
Support sourcing the elements that elevate the experience, without turning it into adistraction.
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Vendor & Stakeholder Coordination
Internal and external coordination with vendors, partners, venues, and stake holders so nothing falls through the cracks.
Email & Registration Page Creation & Setup(Pre & Post Event)
Registration pages, email sequences, reminders, confirmations, and follow-ups designed to drive attendance and post-event action.
Collateral Creation
Event-branded assets such as signage, one-pagers, agendas, slide templates, handouts, and post-event follow-up material.
Onsite Support (GTA only)
Onsite coordination and support for event day execution across the Greater Toronto Area.
Event Marketing That Works For Our Clients
600%
Growth on LinkedIn
150%
Growth in MQLs YoY
Frequently Asked Questions About Event Marketing
What types of events do you support?
We focus on smaller B2B events like roundtables, executive meetings, educational sessions, workshops, networking events, client engagement or retention events, webinars, and charity events (including golf tournaments).
We can manage strategy and execution across planning, vendors, speakers, email/registration, collateral, and coordination. You can choose full support or targeted support depending on needs and capacity.
We define success up front, then track the right indicators such as registrations, attendance rate, meeting requests, pipeline influenced, and post-event follow-through.
Do you provide onsite support?
Yes, for in-person events in the GTA. For events outside the GTA, we can support planning and remote coordination.
Can you help with post-event follow-up?
Absolutely. Post-event is where ROI is won or lost. We build follow-up email sequences, sales enablement materials, and messaging to keep momentum moving.
Other Marketing Services
Branding Services
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Marketing Strategy
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