Toren & Associates

  • Wealth Management
  • Marketing Strategy
  • Branding
  • Website
  • Collateral
  • SEO
  • Social
  • Content
  • Email
  • PR

Results:

100%
Growth in Website Traffic
NEW
Clients in the First 3 Months
NEW
Regular Contributor Request for Investment Executive
200%
Increase in Online Engagement

Challenge:

When Toren & Associates partnered with Mrge Marketing, they were in the midst of evolving their business and developing new product offerings. While they had strong expertise in the wealth management recruitment space, their marketing materials didn’t reflect that growth. Their product information was fragmented across three separate brands, making it difficult for prospects and clients to understand their full range of services.

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They knew it was time to modernize their brand and improve how they communicated their value, but weren’t sure where to start.

“Mrge has been a client for about a year. Got them through a referral. Great firm, excellent marketing savvy, expertise. Strong on deadlines, project management & messaging. I’m still learning!”‍

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- Mark Toren, President & CEO, Toren & Associates

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We began with a strategic evaluation of Toren’s branding, messaging, and marketing assets. Our goal was to simplify and strengthen their brand presence while creating a clear foundation for growth.

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Phase 1: Brand Consolidation

  • Recommended merging three sub-brands into one unified identity to create clarity and consistency.
  • Executed a small brand evolution with updated visuals and guidelines.

Phase 2: Collateral & Communication Updates

  • Redesigned and rewrote sales and marketing collateral to clearly present their product suite and value propositions.
  • Developed materials tailored for both prospect engagement and existing client communication, ensuring brand alignment across every touchpoint.

Phase 3: Website Redesign & Development

  • Led a full website overhaul, including content strategy, UX/UI design, and development to deliver a modern, user-friendly experience.
  • Optimized each page for clear storytelling, conversion, and search visibility.

Phase 4: Digital Presence & Awareness

  • Built and launched a LinkedIn strategy for both the company and the CEO to elevate visibility and credibility in the B2B recruitment space.
  • Focused on thought leadership, content consistency, and engagement to drive awareness and new prospect opportunities.

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The right marketing agency can accelerate your business growth.

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Koray Okumus
UX Designer, Circooles

"Untitled has saved us thousands of hours of work. We’re able to spin up projects and features faster."

Koray Okumus
UX Designer, Circooles

"Untitled has saved us thousands of hours of work. We’re able to spin up projects and features faster."

Koray Okumus
UX Designer, Circooles

"Untitled has saved us thousands of hours of work. We’re able to spin up projects and features faster."

Koray Okumus
UX Designer, Circooles